This beautiful jute rug is for indoor use, especially in low - traffic areas. Place it in your room to add a touch of natural style. When you notice a stain, quickly blot it with a cloth. Then clean the stained area with mild soap and water. To speed up the drying process, you can use a fan or a dryer, but make sure to keep it away from too much moisture. Vacuum the rug regularly, but don't use the beater bar to avoid damaging the fibers. If you see any stray tufts, just trim them with scissors. Also, keep the rug out of direct sunlight as it can cause the colors to change. Using an open - weave rubber rug pad under the rug will help it last longer.