To use this jute rug, simply place it in your desired spot like the living room or bedroom to add a cozy touch. When it comes to cleaning, vacuum it regularly to keep it free of dust and debris. For spills, blot them immediately with a clean cloth. Avoid using harsh chemicals as they can damage the jute fibers. Store the rug in a dry place if you need to keep it away for a while. And remember, due to its natural origin, the colors might fade a bit over time with sunlight exposure, so it's best to place it away from direct sunlight.