Using your new jute pile rug is a breeze. Just place it in your desired spot, whether it's in a coastal home or an urban apartment. It'll instantly elevate the look of the room. When it comes to cleaning, vacuum it regularly to keep it looking fresh. For spills, quickly blot them with a clean, dry cloth. Avoid using harsh chemicals as they can damage the natural fibers. In terms of placement, try to keep it away from direct sunlight for long periods, as this can fade the natural colors. If you need to move the rug, roll it up gently instead of folding it to prevent creases. With these simple steps, your rug will stay beautiful for years to come.